Agentic Presence Audit · presence-audit.2026-08
Northstar CRM
northstar-crm.example ↗
Compare CRMs under €50 per user and prepare a demo request
Executive summary
Northstar CRM appears in AI answers but loses commercial shortlists because of stale pricing, weak first-party citations, and a demo journey an agent cannot confidently complete even in dry-run. The fastest change is to align canonical pricing and expose unambiguous trial terms in server-rendered content.
Key signals
Mention rate
34/60 passed
Recommendation rate
17/60 passed
Fact accuracy
6/10 passed
Journey success
1/3 passed
Prioritized backlog
Every conclusion links to evidence and a repeatable verification method.
Facts · critical
AI repeats the stale €59 price
Four of ten verifiable assertions state a €59 price while the canonical Starter price is €39. Two responses removed the product from the shortlist before a site visit.
A buyer with a €50 ceiling receives a false signal that the product is ineligible.
Update pricing JSON-LD and one canonical server-rendered pricing summary; remove the old price from the help page and review external profiles.
Repeat the same prompt pack and deterministic comparison against `starter_monthly_price`.
Readiness · high
Trial terms are hidden behind client-side JavaScript
The pricing page source HTML contains neither trial duration nor card requirement. Both facts appear only after a client-side request.
Search and agent surfaces cannot reliably verify a key eligibility condition before recommending the product.
Render trial terms in server HTML and mirror them in Offer structured data.
Repeat the raw HTML check without JavaScript and rerun the JSON-LD parser.
Journey · high
Demo journey blocks on company-size selection
The dry-run finds the CTA and form but cannot map the company-size question to available choices without hidden UI state.
An agent-assisted buyer cannot prepare a valid request for human approval.
Add stable labels and values, describe accepted ranges, and expose a pre-submit summary.
Repeat the journey in dry-run and stop at preview before any form submission.
Sources · medium
Competitors win first-party citations
Northstar appears in 34 responses, yet its own domain is cited in only eight. OrbitDesk receives 21 first-party citations.
Answers rely more heavily on aggregators where pricing and product facts age faster.
Publish a stable comparison and facts page with explicit claims, freshness date, and links to canonical product pages.
Track citation rate with the same prompts after a fresh crawl and provider cycle.
Canonical facts
Dry-run journeys
dry run
Compare and prepare a demo
Find a CRM under €50 and prepare a request- ✓Discover brandBrand found across both providers
- !Verify priceResponse used €59 instead of €39
- ✓Find demoCTA and form are available
- !Prepare requestCompany size cannot be mapped unambiguously
- –SubmitDry-run: mutation prohibited
dry run
Verify trial terms
Confirm trial length and card requirement- ✓Find pricingPricing page discovered
- ✓Verify duration14 days confirmed
- !Verify cardFact missing from raw HTML
Evidence appendix
Raw excerpts are shortened for this demo. Production payloads remain immutable and content-addressed by hash.
01ev_price_answerprovider response · Fixture Provider A+
Which CRM under €50 supports EU invoicing and a fast trial?
Northstar CRM starts at €59 per user, so it falls outside the €50 limit.
https://northstar-crm.example/help/legacy-pricing
sha256:aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa02ev_price_canonicalcanonical source · northstar-crm.example/pricing+
Starter: €39 / user / month. 14-day trial.
https://northstar-crm.example/pricing
sha256:bbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbbb03ev_html_trialsite check · Raw HTML readiness check+
Server-rendered HTML exposes pricing but contains neither `14-day trial` nor `no credit card`.
https://northstar-crm.example/pricing
sha256:cccccccccccccccccccccccccccccccccccccccccccccccccccccccccccccccc04ev_demo_tracejourney trace · Cenviq dry-run fixture+
Stopped before submit: company_size presents visual choices without stable machine-readable values.
https://northstar-crm.example/demo
sha256:dddddddddddddddddddddddddddddddddddddddddddddddddddddddddddddddd05ev_citation_sampleprovider response · Fixture Provider B+
Across 60 eligible responses, Northstar's first-party domain is cited eight times; OrbitDesk receives 21 citations.
https://northstar-crm.example
https://orbitdesk.example
sha256:eeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeMethodology
This sample uses illustrative responses. It demonstrates the report format, not the result of a real business.
Full methodology ↗Limitations
- 01This is an illustrative fixture for a fictional brand; the numbers are not live provider measurements.
- 02AI answers vary over time. A production audit records provider/model metadata, timestamp, and prompt version.
- 03Cenviq does not guarantee ranking, citation, or a commercial outcome after remediation.
Cenviq · Be found. Be callable. Be trusted.